Client: Wired
Type: 3D Animations & Static Renders
Deliverables: Concept, Design & 3D Animations
Commissioned by WIRED, I collaborated on a project for Amazon Prime Day 2024, creating eleven unique 3D animations. Each animation showcased different themed products on sale, incorporating the title of the corresponding article within the visuals.
Process
Sketching ideas for each animation was a crucial step in this project. This early visualization allowed us to clearly identify the necessary elements for each animation, streamlining the overall process and enhancing our creative flow.
Motion
Throughout the animations, subtle movements add a delightful element of surprise for the user, especially in the main header.
Extra
There was an extra animation that was not part of WIRED’s Amazon Prime Day but followed the same technique and visual identity. It was called Home Office, and its purpose was to promote home office essentials.
Selected Works
